The Souled Store

The Souled Store

Unclaimed Business
Fashion & Apparel Mumbai, Maharashtra
1.0 2 Reviews

About This Business

The Souled Store is one of India’s largest homegrown pop-culture and youth fashion brands. Founded in 2013, it started as a bootstrapped online-first business selling graphic tees and has grown into a major direct-to-consumer (D2C) empire valued at around ₹1,420 crores. The brand specializes in officially licensed merchandise spanning global fandoms, casual streetwear, and daily essentials.

The Souled Store has 2 verified customer reviews with an average rating of 1.0 out of 5 stars. The business has received mostly critical feedback.

Customer Reviews

1.0
2 total reviews
5 stars
0
4 stars
0
3 stars
0
2 stars
0
1 stars
2

Ratings Breakdown

Value for Money
1.0
Customer Service
1.0
Quality
1.0
Delivery
1.0

Review Activity (Last 12 Months)

Most Mentioned:
Kavya C.

Kavya C.

Jun 18, 2026 📅 Experience: June 2026 Verified
Online Order
frustrating and exhausting shopping experience

I have never experienced such a frustrating and exhausting shopping experience in my life.

I ordered merchandise from one of my favorite rock bands as a gift for a close friend. Instead of receiving what I paid for, The Souled Store sent me a single sock (not even a pair) and a random toddler-sized t-shirt instead of the adult-sized merchandise I had ordered.

The real nightmare began when I tried to return the incorrect items.

From May 21, 2026, to June 16, 2026, I was practically forced to stay at home waiting for their pickup partner. Their tracking system provides no proper pickup dates or time slots, making it impossible to plan your day. Every single day, I contacted customer support, and every single day I was told, "The pickup will happen today." Day after day, that promise turned out to be false.

After nearly a month of constant follow-ups, multiple phone calls, and dealing with rude and unhelpful representatives, they finally arranged the pickup, as if they were doing me a favor for correcting their own mistake.

What is even more disappointing is that after receiving the wrong products back, they are now refusing to process my refund, hiding behind internal policies despite the fact that the entire issue was caused by their own fulfillment errors.

The products I received were completely different from what I ordered. I lost weeks of my time, countless hours of follow-up, and a great deal of patience trying to resolve a problem that should never have existed in the first place.

As a business owner myself, I understand that mistakes can happen. What defines a company is how it handles those mistakes. Unfortunately, my experience with The Souled Store showed a complete lack of accountability, poor customer service, and an unwillingness to do what is right for the customer.

I am not just disappointed, I am genuinely shocked by how poorly this situation was handled. I would strongly advise customers to think carefully before ordering, especially if they expect reliable after sales support or hassle free returns.

I am still waiting for accountability and a fair resolution.

Value
1/5
Service
1/5
Quality
1/5
Delivery
1/5
Shekha K.

Shekha K.

Jun 14, 2026 📅 Experience: April 2026 Verified
Online Order Phone Support
Really disappointed with The Souled Store.

I ordered a graphic t-shirt from the The Souled Store and when it arrived I wanted to replace it for a different size and design. I thought it would be a simple process, but it became so messy and unacceptable issues. The support team just kept pointing me to their policies instead of actually helping me solve the issue.

Honestly, I felt like customer satisfaction was not important to them. I know every company has rules but there should be some flexibility when a customer is trying to get a genuine issue resolved. The entire exchange process was frustrating and took more than enough time than it should have. I have bought from other clothing brands before and never had this kind of experience. Maybe others had better luck, but for me it was not good at all. I Won't be ordering again anytime. 😕

Value
1/5
Service
1/5
Quality
1/5
Delivery
1/5

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Is The Souled Store Legit?

MIXED REVIEWS

Business Transparency Report

Verification Status
Unclaimed Business
Customer Rating
1.0/5 (2 reviews)
Last Review
3 weeks ago
Owner Response Rate
Business not claimed
No owner responses available
Review Verification
All reviews manually verified
By TrustGate team

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